Each page of the brochure at left and below focuses on the unique selling points of the building—Architecture, Daylight, the Views, Amenities, Energy Efficiency and Location.
50 Fifty Email Campaigns
As part of the marketing campaign for 50 FIFTY, I scheduled the email campaigns. The emails went out bi-weekly, sometimes weekly, with a different theme each time. I collaborated heavily with one of the RISE brokers to make sure that we were broadcasting the unique aspects of the building.